Join us for a photo recap of the World of Disney Grand Reveal ceremony!
A Whole New Look!
After what has felt like an eternity, the World of Disney renovations are finally complete! We are so excited to share some more magical details with you!
- The chandeliers are made up of tiaras and princess wands. Photo by Courtney Reynolds.
- Each Disney Princess is represented in the “Dream Big, Princess” section of the store. Photo by Courtney Reynolds.
- A “Dream Big, Princess” projection creates a little magic on the floor. Photo by Courtney Reynolds.
Before we begin, I suggest checking out last week’s World of Disney blog post if you haven’t already. In that post, we talk about the back story of the new renovations and give you a glimpse at some new décor and merchandise that debuted last week ahead of the Grand Reveal ceremony.

Laura Caszatt (Manager, Merchandise Strategy & Product Development) speaks to media about some of her favorite new Disney products. Photo by Courtney Reynolds.
World of Disney Media Event
Although the Grand Reveal ceremony on October 27th was open to the public, we were invited by Disney to attend a media event prior to the ceremony to chat with the Disney Cast Members that worked on creating the magic for the store’s new look.
- Alysia Kelley (Vice President, Visual Merchandising) speaks to media about the task of creating merchandise displays that are both creative and functional. Photo by Courtney Reynolds.
- Stephanie Colvin (Creative Producer, Walt Disney Imagineering) speaks to media about the animation-inspired backstory of the newly remodeled store. Photo by Courtney Reynolds.
The main checkout area is one of my favorite new additions to the store! There’s still a little Pixie Dust left in these old paint jars. Keep an eye out for a magical display while you’re in line!
- You’ll find a wall of old paint jars behind the checkout counter. Photo by Courtney Reynolds.
- Keep an eye on these animation cells while you’re in line. Photo by Courtney Reynolds.
- Hand-drawn sketches and can be found on the checkout counters. Photo by Courtney Reynolds.
- The checkout counters are actually made up of animation drawers and desks. Photo by Courtney Reynolds.
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World of Disney Grand Reveal Ceremony
After our chat with the media, we were escorted outside to a special reserved area to view the ribbon-cutting ceremony. We couldn’t have asked for a better view!
- World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- Mickey Mouse joined the Disney executives on stage for the World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- The Genie, Tinkerbell, and the Fairy Godmother also made an appearance at the World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
- World of Disney Grand Reveal ribbon-cutting ceremony. Photo by Courtney Reynolds.
There’s nothing better than a surprise visit from Mickey Mouse! Hearing the cheers from the crowd as he stepped onstage and seeing the happiness on the Cast Members’ faces was truly heart-warming.
Congratulations to all the Cast Members who worked so hard to bring this vision to life! Check out our video to see some of the magic in action:
Video by Courtney Reynolds.
Thank you again to Disney for inviting us to the ceremony and for giving us a few goodies to take home. We love the new reusable bags!

Mickey Mouse Club merchandise given to us by Disney as a part of the media event. Photo by Courtney Reynolds.
Be sure to check out our holiday merchandise blog post to get a glimpse of what’s new for the holidays at World of Disney!
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